Latest posts
How to Make Case Studies Work for Your Writing Business
/ 2026-11-12
Real quotes from clients can boost your marketing impact. For a commercial freelance writer, case studies and testimonials endorsing your work are a simple and effective marketing tactic, offering evidence your skills have value beyond you simply saying so. Some examples: • Indelible Think’s client stories include some hard success stats... Read More
Kickstarter vs Grant
/ 2026-11-12
I was recently prompted to recommend Kickstarter to a newbie author who sought ways to find funds to publish, market, and speak. They wanted to hire someone to set all that up for them. They were promptly educated that hiring someone to edit, then publish, then market, then to line... Read More
Pitching to Literary Agents
/ 2026-11-12
Literary agents are one of the most important publishing industry links, and their job is representing authors and manuscripts. While you don’t strictly need an agent to publish your work as an author, many mainstream publishing houses like Penguin Books and Harper Collins accept only agented submissions. Finding an agent... Read More
AI vs Human Editing
/ 2026-11-12
AI editing can be addictive. It sugar-coats and tells you what you want to hear. You can tell yourself it's impartial, but that's the charm of AI. It strokes you, leads you, and makes you think this is exactly what you need. You say it's only correcting your grammar, but... Read More
How I Built My Online Writing Brand, and Help Others Do the Same
/ 2026-10-31
Running a bestselling Substack publication, ‘A Narrative Of Their Own,’ for the past four years, has enabled me to build a full-time freelance writing career. My publication focuses attention on the writing lives of women, exploring the landscape for women writers, both contemporary and historically. The community element of Substack... Read More
How to Optimise Your Email Signature for Marketing and Monetisation
/ 2026-10-16
You send lots of emails. Think of all those pitches to editors, replies to clients as well as interactions with interviewees, friends, family and coworkers. Your email signature is a valuable, free space that appears time and again in front of people who’ve already decided you’re worth their attention. Most... Read More
Daring-Do Is Scary
/ 2026-10-16
Many writers are held back by the fear of the unknown. They speak it in a dozen different ways, but in talking to writers, I'd say the comments can be distilled down to one thing. . . trying something different is intimidating. There is the fear of submitting to a... Read More
What I Learned as a Freelance Writer on Fiverr
/ 2026-10-05
Fiverr is a popular freelancing platform where buyers can browse services from freelancers around the world. But is it a viable path for writers looking to make worthwhile money? I’ve spent the last seven years finding out. I’ve completed more than 4,000 orders on Fiverr, achieving Top Rated Seller status... Read More
Care About Those You Seek to Do Business With
/ 2026-10-05
If you are interested in writing for someone, take the time to learn what they are about. As much as we'd like to think the relationship is simply one of they need writing and you write, it isn't. The whole human factor gets involved, and the sooner you realize that,... Read More
Run Your Own Pace
/ 2026-10-05
Being recognized for being original has to be one of the best compliments there is. Such recognition is a sign of several things: 1) You like yourself. 2) You enjoy thinking and creating. 3) You enjoy feeling liberated and not confined. 4) You're willing to step out and just see... Read More
