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As writers it is not enough to write well. It is just as important to sharpen your business and communication skills in preparation to conduct confident, intelligent, and unemotional conversations with potential clients. Especially when they counter you and disagree. As a Communications Specialist in a corporate role, I was supremely confident of my writing/editing skills but failed miserably when dealing with people. I was either scared stiff or defensive during critical feedback of my work. This is when I learned from my mentor boss how important it is to build my emotional intelligence, my personal brand, and make every interaction count. The transformation from a creative artist to a professional writing service provider did not happen overnight, but instead only after innumerable takes and tribulations. I developed the subtle art of being a professional while still being the creative writer in my heart. Pay attention to them.  Get to know them through their digital footprint and bring up any relevant point in conversation. This will make them notice you as someone who has taken the time to prepare. After a few rounds of interviews for a large project, I was meeting with the global head of an organization who More

A market can get glutted with providers, especially authors, a complaint that’s been around for over a decade. However, there’s always room for the exceptional author. The exceptional author is exceptional in their pursuit of being exceptional. They dissect grammar, voraciously read and analyze the gifted writer, and aim for the best story. They do not settle. They die attempting to be better, even if they’ve already sold ten million copies. They hold real passion, the kind of passion a lot of people claim but do not fully understand. If you feel stunted in your growth as an author, try to define what ceiling have you hit. Look through the glass and try to identify what those people on the other side are doing that you are not? What do you not understand that you could learn? What writing are you attempting but have not achieved yet, and why? There are geniuses out there, for sure. But they have to project that genius in the proper direction to be successful with it. Then there are those who swear they’ll sweat blood as long and hard as they have to in order to be the best at what they do or want to More

Why is it that some self-published books sell quite well and others don’t? Marketing experts have studied this question for years, and many of them say the same thing: the professional quality of your book makes a difference, one that definitely affects sales. In other words, if you want your book to sell well, you must put together a quality product. Not only the story and the writing itself, but the package it’s wrapped in and the words used to market it. Yes, you’re going to have to spend money to make money. (Here’s advice from Hope.) I’m going through the process of self-publishing now, and I’ve also worked as an editor for the past three decades. Traditional publishers have been in this business for a much longer time than most self-published authors have. They know well the tricks of the trade, so it makes sense to follow in their footsteps. Here are five things traditional publishers do that you can too. 1)    Hire professional editors. A developmental editor is like a beta reader times ten. Don’t get me wrong, you need beta readers to help you through the first part of the revision process, but don’t stop there. Why? More

There’s a lady here in South Carolina who is a fan of my books. She’s bought and read them all. She’s attended book clubs to hear me and even sponsored one at a restaurant. She is a beautiful person, and she not long ago suddenly lost her husband. After a length of time, she started coming back to life and sent me a sweet message, asking how she could start writing. She was re-analyzing her life, and she felt a certain creative spirit rearing its head in the process. While she craved to write, she wasn’t sure how or what to write. This is very common in today’s world. We yearn for a creative outlet. Some of us use our hands and paint, create jewelry, sew, or build. Others prefer storytelling. Why not, since storytelling is an ancient human desire? I asked if she meant creative fiction, commercial nonfiction, or something else entirely. She wanted to blog, she thought. If you desire to release creativity through the energy of writing, I strongly suggest you find a platform like Medium.com. Not only can you find any sort of writing you wish to read (and maybe emulate), but you can find peers. You can read More

Prove to me in 650 words that you are a memorable human being, worthy of acceptance. That’s pretty much the prompt students face when attempting the Personal Statement on college applications. It’s also the Everest I help them climb with Success Story, my business I built this past year. For students, this high-stakes writing task is so stressful and complex, many require support. Now every day I get to blend the art of writing with the art of coaching. Here’s my business success story. I’ve always loved being a team player. With 30 years in schools and nonprofits, I thought I’d collaborate forever while writing young adult literature. But right as the world was waking up to a virus, I woke up to a realization it was time to go solo. As everyone retreated home, I took a leap of faith. I left my job and expanded occasional tutoring into an LLC. All my prior work as teacher, curriculum designer, and author led to creating this business. First I wrote several drafts of my mission. “Authentic” and “storytelling” are two key aspects of my brand that made it through revisions. I knew I wanted students to tell compelling, honest tales and More

Recently read an incredible piece on balancing work and life. We all know about it, and we all realize balance is necessary for a happy life. But I don’t think anyone really understands what that means. How much leisure do you need compared to work hours, and what defines work? What defines leisure? Work is effort poured into tasks. We can be pleased with work when we feel we are functioning well in the role, realizing our potential. We love feeling satisfied and proud of completing a difficult task. Happiness, often associated with leisure, is a matter of finding a positive place, void of sadness and anger. We are healthier when we are happy, and we see leisure as an avenue to that happiness. However, too much of one is not good. We crave being productive, making too much leisure a bad thing. But we crave being happy, which we interpret as taking time off from work, and we see too much work as a physical detriment. Some people adjust by choosing leisure activities that require a lot of mental and physical investment (i.e., tasks), like mountain hiking, intense cross-fitness, or even writing books. In other words, their leisure has to More

Crave a change-of-pace that pays you and helps your fellow authors produce high-quality narratives? As a member of a marginalized community, consider sensitivity reading for that marginalization. A sensitivity reader “reviews unpublished manuscripts to spot cultural inaccuracy, representation issues, bias, stereotypes, or problematic language.” (Reedsy) The ranks of sensitivity readers include beta readers, writers, and editors, and their clients may be authors or publishers. Several professional sensitivity readers recently offered us some advice via electronic interview. Crystal Shelley of Rabbit with a Red Pen Editorial Services helps authors depict Chinese culture and Asian American experiences. Effective sensitivity reading goes beyond your cultural view of the book. “It can require much more in-depth work and reflection. We must know the limitations of what perspectives we can offer, as well as what we are or are not willing to read.” Jenna Fischtrom Beacom assists with portrayal of deaf characters and culture. “It can be hard to be as honest as necessary, but my job is to give writers and editors the information they need to make their representation as authentic as possible.” Importance of Sensitivity Reading The sensitivity reader’s help can be as simple as ensuring non-English words are used correctly, as Crystal has done, to more complicated issues. “Deaf characters More

I’m not a big audiobook listener. As a fast reader, I can race through print so much faster. However, with a few credits on Audible, I decided to give Stephen King’s On Writing a reread, so to speak. I’d forgotten how good that book was. King gives you permission to be a writer without instilling false hope or the make-believe fantasy that you will be a million-book seller. What he teaches instead is to love the effort, energy, and creativity of writing without the constant nagging of how to publish and make a buck. Because without wanting to create the art first and foremost, and be legitimate in its purity, it won’t get far. He teaches you how to prioritize how you become a writer. We should write daily, he says (hah, I’ve said that since I first put pen to paper). Consider 1,000 words a day (my current habit). We should learn grammar. We should read, and read a lot. We should not write unless we attempt to be well-read. I felt like I’d come home to an old favorite teacher who I trusted to tell me what I needed to hear, giving me hope while keeping my feet grounded in More